Responsible Advertising Is a Professional Duty
Students and guardians often make major financial and academic decisions based on public advertising. Promotional communication should be truthful, verifiable, appropriately qualified and consistent with the actual authority of the consultant or institution.
Recorded Prohibited Practices
The signed founding ethics framework identifies forged/fabricated documents, false university representation, visa guarantees, fake scholarships, guaranteed employment, fraudulent bank support, misleading success-rate claims and false Embassy connections. “Package Process” was also added by handwritten amendment to the prohibited-practices list.
How KECAB Interprets Package Process
The signed document does not define the phrase in detail. Until a consolidated Code defines it more precisely, KECAB treats it as a warning against bundled arrangements that conceal fees, imply guaranteed outcomes, involve improper financial/document arrangements or otherwise mislead students.
Responsible Alternative
Use written service terms, disclose known fees and third-party costs, distinguish facts from possibilities, avoid guaranteed visa/scholarship language and correct outdated promotion when circumstances change.
Practical takeaway
For KECAB, public information is most useful when it helps a reader make a safer, better-documented decision. Readers are encouraged to preserve official links, compare claims with primary institutional sources and keep written records of important commitments.
Professional responsibility
Education consultants should communicate the difference between confirmed facts, conditional possibilities and matters that depend on a university or competent authority. This distinction protects students and also protects the long-term credibility of the profession.
Verification note
Where this publication refers to KECAB membership, certificates or governance, the current live record on kecab.bd should be treated as the authoritative public reference. Time-sensitive university or visa information should always be reconfirmed with the relevant institution or authority.